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Help Your Business with Internet Marketing Company (Turks.US) Is it possible to lean into the internet for strategy concerning your business? Well, yes, we are now living in the world where internet can be a big part of your marketing strategy. It is known that the internet is a huge part of the transfer of information and data in the world today. briSource: www.turks.us/ Internet Marketing: Tips To Improve Online Traffic (Turks.US) There are plenty of ways to implement Internet marketing strategy to improve your site’s online accessibility to increase its traffic. briSource: www.turks.us College Board settles with NY, Conn. on probe into deceptive marketing of student loans (Minneapolis-St. Paul Star Tribune) ALBANY, N.Y. – New York officials say the national association that writes and administers the SAT has resolved a two-state investigation into deceptive marketing of student loans. briSource: www.startribune.com/ Acxiom Expanding Its Reach and Impact with Global Interactive Marketing Services (Centre Daily Times) Acxiom Corporation (Nasdaq: ACXM) today announced the launch of its new multi-channel, multi-dimensional marketing campaign to increase awareness of the company s broadening role as a global interactive marketing services company. briSource: www.centredaily.com Using Social Media For Marketing (WebProNews)  Sandy Carter, author of The New Language of Marketing 2.0 talked with WebProNews about the different aspects of using social media in marketing. Should businesses be more involved in social media or less involved? read more briSource: www.webpronews.com/ Search engine marketing for non-profits (EurekAlert!) ( Inderscience Publishers ) Non-profit organizations should be exploiting the strategies of online marketers to gain traffic to their websites, raise awareness of their brand and its aims and convert visitors into donors, according to a study published in the first 2009 issue of the International Journal of Internet Marketing and Advertising. briSource: www.eurekalert.org/ Oil marketing companies fare better than indices (The Hindu) Mumbai, Dec. 8 The stocks of oil marketing companies have declined much less than the benchmark indices over the last one-year period. briSource: www.thehindubusinessline.com

Guerrilla Marketing in Lean Times (KiplingerForecasts.com) Guerrilla marketing — use of viral YouTube videos, attention-getting stunts and free media — can be just the ticket for companies seeking to cut advertising costs. briSource: www.kiplinger.com Pomeroy chooses sales-marketing v.p. (The Cincinnati Enquirer)  Peter Thelen has been named senior vice president of sales and marketing at Pomeroy IT Solutions in Hebron. briSource: news.cincinnati.com PepsiCo Hires Beraud as Chief Marketing Officer (Beverage World)  PURCHASE, N.Y.: PepsiCo Inc. said Wednesday it has appointed Limited Brands’ veteran Jill Beraud to the newly-created position of chief marketing officer. briSource: www.beverageworld.com

UCLA beating USC is a crazy idea or is it? – NBC Sports Dec. 4: In addition to previewing this weeks Big 12 and SEC title games, John Walters and Tiffany Simons try to predict which teams will win BCS games. Dec. 4: In addition to previewing this weeks Big 12 and SEC title games, John Walters and briSource: nbcsports.msnbc.com Pomeroy chooses sales-marketing v.p. – Cincinnati.com Peter Thelen has been named senior vice president of sales and marketing at Pomeroy IT Solutions in Hebron. Thelen joined the company in 2000 and most recently served as vice president of sales-national accounts and alliances. Prior to joining the Source: news.cincinnati.com STAR Marketing Appoints Matthew Sinacori Vice President, Operations – Earthtimes NEW YORK , Dec. 4 /PRNewswire/ — STAR Marketing Services Group ( www.starmsgroup.com ) has appointed Matthew Sinacori Vice President, Operations and Business Development. Based in New York , Sinacori will report to Ed McNally , CEO, STAR Marketing briSource: www.earthtimes.org

AIG gives back stake in Tenaska Marketing Ventures – CNN Money NEW YORK (Associated Press) – American International Group Inc. on Wednesday said Tenaska Inc. will reacquire sole interest in several energy-related companies owned by affiliates of the insurer. Omaha, Neb.-based Tenaska, which already owns 50 Source: money.cnn.com Casino says offer was mistake – Texarkana Gazette HARRISBURG, Pa. A casino gambled and lost big time. Now it s asking thousands of customers to give it a break. Hollywood Casino at Penn National Race Course set out to do something nice for its best customers, rewarding 1,000 of them with free Source: www.texarkanagazette.com Wyeth Pharmaceuticals (WYE) Submits Marketing Authorization – StreetInsider.com Wyeth Pharmaceuticals, a division of Wyeth (NYSE: WYE ), announced today that it has submitted a marketing authorization application to the European Medicines Agency for approval to market its investigational 13-valent pneumococcal conjugate vaccine Source: www.streetinsider.com OptiCon (OPCN) Looks to Expand Global Sales Through International – MSN MoneyCentral OptiCon Systems, Inc. (OTCBB: OPCN) announced today the company has initiated an aggressive global marketing campaign in order to secure business in emerging nations that have committed resources to expand their fiber optic networks. The company Source: news.moneycentral.msn.com Nokia N97 is coming next year, challenging Apple – International Business Times Nokia Corp., the worlds largest maker of cell phones, is launching a new phone next year that is designed to compete with Apple Inc.s iPhone and Research In Motion Ltd. BlackBerrys at the high end of the market. A N97 is seen in a handout photo Source: in.ibtimes.com E-marketing Manager – Retail Bulletin EMarketing Manager needed for one of the leading fashion retailers on the UK High street. Your key responsibilities will be To manage and deliver the Marketing Strategy for this fashion brand To be the ambassador of the creative look of the site Source: www.theretailbulletin.com Headlines: Philip J. Smith and Robert E. Wankel to Head Shubert – Broadway.com brand Robert E. Wankel in 2007 Philip J. Smith and Robert E. Wankel have been named Co-Chief Executive Officers of the Shubert Organization, replacing Gerald Schoenfeld, who died suddenly on November 25. In addition, Smith was named Chairman of the Source: www.broadway.com

Ifbyphone Names Industry Veteran Todd Curry Vice President of Marketing (Centre Daily Times) With demand for its innovative telephony applications exploding, Ifbyphone today announced the addition of Todd Curry, a veteran of Orbitz, HSBC and Intel, to its executive team as the company s first vice president of marketing. Source: www.centredaily.com Derby hires marketing firm (Akron Beacon Journal)  Struggling organization ends fiscal year with deficit, seeks help selling sponsorships for next year’s race Percentage of funds to go to marketing firm Source: www.ohio.com Burgan Bank’s marketing strategy recognized as the best in the region (AME Info) Burgan Bank has been declared the winner of the coveted ‘Marketing Strategy of the Year’ Award category of the recently concluded 2nd Annual Middle East Business Achievement Awards (MEBA). Source: www.ameinfo.com Convio Names Sara Spivey Chief Marketing Officer (Centre Daily Times)  Convio, Inc. the leading provider of on-demand constituent relationship management software and services to nonprofit organizations today announced Sara Spivey has joined the company as chief marketing officer. briSource: www.centredaily.com Fruit growing, marketing on tap for expo (Live 5 News Charleston)  MYRTLE BEACH, S.C. (AP) – Experts will be discussing everything from fruit and vegetable growing to marketing and food safety this week in Myrtle Beach during the Southeastern Vegetable and Fruit Expo. briSource: www.live5news.com Cross-Channel Marketing Arrives: Aberdeen Group Defines the Next Generation of Multichannel Marketing (Centre Daily Times) As marketers strive to optimize online and offline campaigns across an increasing number of new channels, traditional multichannel marketing approaches aren t sufficient. According to a new study published by Aberdeen, a Harte-Hanks Company (NYSE:HHS), Best-in-Class organizations are benefiting from next-generation cross-channel direct marketing solutions to support the silo-busting, … Source: www.centredaily.com Ark Files Cerepro(R) Application For Marketing Authorisation With EMEA (Medical News Today)  Ark Therapeutics Group plc (AKT: LSE) (Ark or the Company) today announces that the Marketing Authorisation Application (MAA) for Cerepro , Ark’s novel gene-based therapy for operable malignant glioma (brain cancer), has been filed with the European medicines regulatory agency (EMEA). Source: www.medicalnewstoday.com

Packers Tops in Pro Sports Marketing (WKBT La Crosse)  The Green Bay Packers have a losing record this season, but the team is No. 1 when it comes to a powerful marketing brand. briSource: www.wkbt.com Alloy Media + Marketing Wins PointRoll s Beanie Award for Top Interactive Campaign with the Pentel Hyper-G … (Centre Daily Times)  Alloy Media + Marketing, one of the country s largest providers of media and marketing programs reaching targeted consumer segments, has been awarded a PointRoll Beanie Award for the Pentel Hyper-G Smoothest Line campaign. The rich media campaign was a top performer for the month of October and garnered the highest interaction rate for any dynamic ad served through PointRoll s innovative … briSource: www.centredaily.com E-mail grows as marketing tool (The Tennessean)  E-marketing sounds so passe, but this year, retailers are checking their e-mail lists twice to try to juice up holiday sales. briSource: www.tennessean.com/ Economy Puts Mobile Marketing on Hold (AdWeek)  NEW YORK If all went to plan, the day after Thanksgiving, JC Penney customers were roused with a wake-up call. The service was provided free as part of a Black Friday mobile marketing push. Consumers had been invited to come to JCP.com to sign up for the call, SMS shopping tips and sales alerts. briSource: adweek.com Bigmouthmedia appoints International Sales and Marketing Director (e-Consultancy)  David Hardy has joined bigmouthmedia as the search marketing group’s International Sales and Marketing Director. Stepping into a key strategic and operational post, Hardy will play a lead role in the delivery of the group’s growth and expansion programme. Charged with strengthening the company’s sales… briSource: www.e-consultancy.com Repossession move ‘marketing ploy’ (Channel 4)  Royal Bank of Scotland announced it would give struggling homeowners at least six months breathing space before it launched repossession action. But while the move was welcomed by housing charities, commentators dismissed it as a marketing ploy. briSource: www.channel4.com

Marketing Week editor steps down (Guardian Unlimited) Stuart Smith is to step down as editor of trade magazine Marketing Week after 20 years in charge. By Mark Sweney Source: www.guardian.co.uk Marketing Calculator: Measuring and Managing Return on Marketing Investment (Kansas City InfoZine) Half the money I spend on advertising is wasted; the trouble is, I don’t know which half, retail guru John Wanamaker famously quipped in 1886. For years, marketers have been seeking new ways to prove and improve their marketing effectiveness and communicate their results throughout the company. Source: www.infozine.com How a Marketing Kaizen Event Can Make Your B2B Website Rock in 90 Days or Less (PRWeb via Yahoo! News) Sales Performance Consultants, Inc., (SPC, Inc.) and Venture Marketing, Inc., are jointly releasing new information on how B2B companies can measurably increase lead quality and deal flow in 90 days or less. Register at www.saleskaizen.com/B2BMarketingDec04.aspx Source: news.yahoo.com Superstore Promotes Jeremy Biberdorf to Internet Marketing Manager (PR.com) Superstore a division of PICS Smart Card Inc., a pioneer in providing id card solutions to industry and institutions announced that Jeremy Biberdorf has been appointed as Internet Marketing Manager. In this role Mr. Biberdorf will be in charge of all aspects of marketing the ID Superstore website http://www.idsuperstore.com Prior to joining the ID Superstore team, Mr. Biberdorf worked as … briSource: www.pr.com How a Marketing Kaizen Event Can Make Your B2B Website Rock in 90 Days or Less (PRWeb) Sales Performance Consultants, Inc., (SPC, Inc.) and Venture Marketing, Inc., are jointly releasing new information on how B2B companies can measurably increase lead quality and deal flow in 90 days or less. Register at www.saleskaizen.com/B2BMarketingDec04.aspx (PRWeb Nov 30, 2008) Read the full story at http://www.prweb.com/releases/2008/11/prweb1681144.htm Source: www.prweb.com/

LeBron James no longer teaming with Microsoft – Canton Repository CLEVELAND LeBron James and Microsoft Corp. have lost their Internet connection. The NBA superstar and the software giant have ended a two-year marketing partnership. James spokesman Keith Estabrook confirmed today the contract between the Cleveland briSource: www.cantonrep.com  ExampleMotion.com partners with Mulberry Marketing – dmnews.com  ExampleMotion.com, a new San Francisco-based file sharing Web site for the legal industry, has selected Mulberry Marketing Communications to handle all of its marketing efforts. The new site, ExampleMotion.com, which is set to launch in California in briSource: www.dmnews.com  Search Marketing Has Two Sides – WebProNews Search marketing has two distinct faces. One is a purely technical side that deals with percentages and code and all things geeky. The other is the reason why you do it: to do more business via the Internet. I have seen these two sides face off and briSource: www.webpronews.com

STAR Marketing Announces New Breed of Healthcare Relationship – Phramalive.com (www.starmsgroup.com ), a network of customer experience management agencies, has announced the launch of healthcare specialty unit STAR Healthcare. STAR Healthcare is uniquely structured to deliver integrated, personalized communications programs briSource: www.pharmalive.com  Ballmer to testify in Vista capable case – it World Canada  A federal judge wants Microsofts CEO to explain why plaintiffs in a class-action lawsuits say their computers run poorly on Vista Premium A federal judge in Seattle has ordered Microsoft CEO Steve Ballmer to testify in a class action lawsuit against briSource: www.itworldcanada.com New tobacco product alarms some health officials – Charleston Daily Mail MORGANTOWN, W.Va. — They’re discreet, flavorful and come in cute tin boxes with names like frost and spice. And the folks who created Joe Camel are hoping Camel Snus will become a hit with tobacco lovers tired of being forced outside for a briSource: www.dailymail.com GM cuts Woods – Hawk Eye  DETROIT — General Motors is bailing out on Tiger Woods. Woods, a global icon in sports with his 14 major championships, has been carrying the Buick logo on his golf bag for the last nine years and still had one year left on his contract. But General briSource: www.thehawkeye.com Zuberance Secures $4 Million in Series A Funding – Businesswire.com PALO ALTO, Calif.–( BUSINESS WIRE )–Zuberance, the leading provider of on-demand customer sales force software, today announced that it has raised $4 million in Series A funding from Emergence Capital Partners, the leading venture capital firm briSource: www.businesswire.com

Big Brand Marketing for Small Businesses (PRWeb)  Album creative studios tailors big brand marketing for small business owners in Orange County. Affordable brand marketing and online marketing are essential in today’s economy. Now small businesses can compete with the big brands. (PRWeb Nov 23, 2008) Read the full story at http://www.prweb.com/releases/2008/11/prweb1652994.htm briSource: www.prweb.com Social Marketing Company Offers Teleseminar on Shoestring Marketing for Small Businesses (PR.com)  Sign up for the teleseminar anytime in October, at www.epiphaniesinc.com/thrive.php, and get full access to the call recordings cheat sheets from all three teleseminars in the How to Recession-Proof Your Business series, even if you can’t make the live calls. Topics also include Desperate Times, Desperate Marketing? and Slaying Self-Sabotage. [PR.com - October 23, 2008] briSource: www.pr.com Does Your Marketing Measure Up? (E-Commerce Times)  While marketing has become more measurable, the focus has been on results, not costs. When costs are discussed, standards vary from channel to channel, making comparisons impossible. In a struggling economy, all costs must be included in your analysis for sound decisions. briSource: www.ecommercetimes.com Mindset, Marketing Teleseminar Event Helps NH Businesses Avoid Recession Slumps, Beat Economic Odds (PR.com)  Sign up for the series anytime in October, at www.epiphaniesinc.com/thrive.php, and get full access to the call recordings cheat sheets, even if you can’t make the live calls. Topics: Slaying Self-Sabotage, Desperate Times, Desperate Marketing? and The New Rules of Shoestring Marketing. [PR.com - October 13, 2008] briSource: www.pr.com